Twix | TWO

Creative campaign featuring twix

01.2026

creative campaign

Overview

Insight

This creative campaign is part of the D&AD New Blood Awards 2026 , featuring a brief set by Twix. The project challenges creators to activate Twix's new brand platform, "Two Is More Than One," aimed at re-engaging the under-35 demographic.

Humans are biologically desired for "Completion." We feel a psychological tension when a rhythm or story is left hanging. We crave for the second half.

The campaign board

Video storyboard

Overview

Insight

This creative campaign is part of the D&AD New Blood Awards 2026 , featuring a brief set by Twix. The project challenges creators to activate Twix's new brand platform, "Two Is More Than One," aimed at re-engaging the under-35 demographic.

Humans are biologically desired for "Completion." We feel a psychological tension when a rhythm or story is left hanging. We crave for the second half.

Twix | TWO

Creative campaign featuring twix

01.2026

creative campaign

Video storyboard

The campaign board

Overview

Insight

This creative campaign is part of the D&AD New Blood Awards 2026 , featuring a brief set by Twix. The project challenges creators to activate Twix's new brand platform, "Two Is More Than One," aimed at re-engaging the under-35 demographic.

Humans are biologically desired for "Completion." We feel a psychological tension when a rhythm or story is left hanging. We crave for the second half.

Twix | TWO

Creative campaign featuring twix

01.2026

creative campaign

Video storyboard

The campaign board

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